
Short-term rentals like Airbnb exploded over the past decade, becoming a $100+ billion industry and promising passive income, financial freedom, and a quick path to building wealth. For many people, it started out as a great alternative to traditional hotels, cheaper stays, unique experiences, and a simple way for property owners to earn extra cash.
But behind all the hype and success stories, there’s a side no one likes to talk about:
the risks, the unpredictability, and the increasing regulations that can wipe out your profits overnight.
If you're thinking about jumping into the short-term rental business here in Littleton, Colorado or you already own one, you need to understand what’s really going on.
Let’s break down the biggest myths, the hidden challenges, and the lies investors are being told.
Airbnb started as a simple concept: rent out a spare room, make some extra income. Then people began buying properties just to use as short-term rentals. Eventually, big investors and corporations moved in, snapping up entire neighborhoods to convert into mini-hotel businesses.
That’s when everything changed.
Competition increased. Regulations tightened. Profit margins became more unpredictable.
One of the biggest lies out there is that short-term rentals are “easy passive income.”
They’re not.
When you enter the short-term rental world, you’re entering the hospitality business. And that means dealing with:
Constant turnovers
Cleaning crews
Repairs and restocking
Guest communication
Late-night messages
Property damage
Bad reviews if anything goes wrong
Yes, long-term rentals come with headaches too — but nothing compared to the wear and tear of strangers cycling through your property weekly or even daily.
Most people who self-manage quickly realize they’ve gained a second job, not passive income.
They can be. But most people only talk about the peak-season numbers.
Short-term rental income is extremely seasonal and inconsistent.
You might earn big during holidays or ski months… but what about the slow season? What about unexpected gaps between bookings?
When you average your income across 12 months, many investors discover that the “high ROI” they expected shrinks dramatically.
Long-term rentals, on the other hand, offer:
Predictable monthly income
Lower expenses
Fewer turnovers
Less wear and tear
Greater stability
The real question is:
Does the volatility justify the effort?
For many investors I talk to as a licensed agent, the answer becomes clear once we run the real numbers.
This is the part that scares investors most — and it should.
Short-term rentals are heavily influenced by local laws in the Littleton area, and those laws can change any time. New ordinances can:
Limit how many licenses are allowed
Restrict short-term rentals under 30 days
Require owner occupancy
Impose special taxes
Require neighbor notifications
Demand fast response times to complaints
Prevent properties from operating under an LLC
Entire markets can shift overnight.
There are more short-term rentals today than ever before. And when supply goes up, two things happen:
Nightly prices drop
Owners compete harder to get bookings
This leads to a race to the bottom — lower prices, thinner profit margins, and more volatility. Unless your property is a one-of-a-kind, you're fighting thousands of others offering nearly the same experience.
The honest answer: It depends on your goals.
Here’s what I tell my clients:
Short-term rentals can make money.
But they come with risks that most people aren’t prepared for — especially if the entire strategy hinges on zero regulation changes.
If you understand the risks, run your numbers honestly, and don’t build your financial future solely around short-term rental income, it may still be a great investment.
But if you jump into short-term rentals blindly, believing the hype… you're one new ordinance away from losing revenue, profitability, and potentially property value.
If you’ve experienced regulatory issues, unpredictable seasons, or unexpected costs with your short-term rental, feel free to share your story. I’d love to hear it.
And if you ever want help analyzing a deal, figuring out ROI, or need a trusted real estate agent referral anywhere in the country — reach out anytime.
David Novak – The Problem Home Solver
Real Estate Agent & Investor | RE/MAX Professionals
Highlands Ranch • Littleton • Denver Metro
251+ Homes Sold | $138M+ Closed Volume
Flipper • Landlord • Storage Facility Investor
Older Home & Problem Property Specialist
www.problemhomesolver.com
You’re not alone—and that’s exactly why I do things differently. With 30+ years in real estate, from running a mortgage bank to flipping homes and helping hundreds of families buy and sell, I’ve seen the good, the bad, and the downright ugly. My job isn’t to “sell” you—it’s to guide you with straight answers, real numbers, and options that actually make sense for your situation.
And if you’re not in my area, no problem—I can connect you with a top, experienced agent you can trust in your market.
👉 Fill out the form on my contact page or reach out directly, and let’s talk about how I can help you make the right move without the games.
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